Monthly Archives: June 2015

Daughters and Their Mothers – Riverton Road Monday

Mother-Daughter Split imageA Year of Summer Shadows is the second story in my current romantic suspense novel series and it is a hotbed of daughter-mother contention. As follows.

I’m Hailey. My mother is Annemarie Lambert and she’s a stranger to me. I was my father’s girl until he died and left me to watch my mother falter and stumble in a daze from one foolish choice to the next.

Too many of those bad choices involved men. A string of them – each more useless than the last. We live in a small town called Riverton. Everybody saw my mother’s behavior and gossiped about her in hushed tones. I heard them anyway and felt ashamed.

She still lives in our old house on Academy Avenue which has deteriorated along with my mother since Dad died. I go there as little as possible and try to live my life in an upstanding and responsible way so I may never be mistaken for Annemarie.

I’m Julia. My mother is Virginia Hargate and I wish I could get free of her. She’s loomed over me for as long as I can remember and dictates every moment of my life according to what she thinks I should be. She even took my best friend Hailey from me when I most needed her.

My father was an important man in Riverton but he was a busy man too and hardly ever anywhere but his office. So I rattled around alone in our huge house on Blakely Street doing my best to keep out of range of the sound of Virginia’s harping voice.

She wants more than anything for me to be a lady the way she sees herself to be. Admired and envied. Perfect in every way. Her desire for that has given me my revenge. I’ve made myself into the opposite of a lady. I’m neither admired nor envied. I am Virginia’s shame.

I am Angela Kalli. I have four sons but no daughter. I made a special room in our house at on Riverton Road – yellow and pale blue and empty except for the occasional guest. I go there when my husband Gus is away and daydream about the little girl who might have grown up here.

These are the daughters and mothers of A Year of Summer Shadows at the beginning of my story. Will they be changed at the end? We will simply have to read and see.

 RR

 A YEAR OF SUMMER SHADOWS – Riverton Road Romantic Suspense Series Book #2 – Mark & Hailey’s Story. Launched with summer on June 22nd at amazon.com/author/aliceorr. This is my 13th novel. I am its mother and it is my daughter. We had a contentious relationship but now we’ve reconciled. Alice Orrwww.aliceorrbooks.com.

 

How I Marketed My New Book – Ask Alice Saturday

Question: How did you go about promoting your new book?

Answer: I developed a Modulated Marketing Plan. I’ll share it with you?

Shout Out imageFirst I established a couple of basic principles. I discovered they are basic with me anyway. Maybe they’ll feel basic for you too.

Do what you’re most comfortable with at the beginning when you’re searching for your rhythm and your groove. Accelerate at your own pace after that. Don’t ever panic. This is three principles rather than a couple – the trio I kept in my consciousness all the way through.

What was most comfortable for me was to write blog pieces. I learned the art of the brief blog entry when I was down-for-the-count for a while with cancer and drugs had shortened my attention span. An editor friend taught me to write short and my blogging career was born.

More recently a well-organized friend got me on a three-posts-a-week schedule. This is Ask Alice Saturday of that schedule. I’m comfortable here so I created Riverton Road Monday too – named after my series – and the first phase of my marketing plan fell easily into place.

Meanwhile the initial step of accelerating at my own pace was to look at what I was already doing that had a marketing angle. For example – what was I doing on social media?

My granddaughter put me on Facebook in the same bedridden period I mention above. I wanted to keep in touch – especially with other writers. Facebook was a comfort zone that turned into a visibility place for me and my books. Though I learned early not to direct market much.

Twitter was another thing entirely. All those postoids streaming past bewildered me until a writer friend turned my on to TweetDeck. Suddenly the incomprehensible stream sorted itelf into manageable lists. I love Twitter now. Though I keep direct marketing at a minimum there too.

Let me speak about indirect marketing. What you’re selling/branding on these media is you. I try to be my best authentic self. My most positive me. If people are attracted to that person – maybe they’ll also want to read my books. Which I do market more directly for a bit at launch time.

Next I got a new website. My old one was about me in a former incarnation. This one is about me in my new incarnation – as a full-time writer. I hired good help and found a visual image I felt represented who I am now. You can check out the results at www.aliceorrbooks.com.

A newsletter is the latest step in my modulated plan. Research told me I like the Debbie Macomber model. Personable. Low-keyed. Not very sexual. The first issue comes out next week. Go to my website address above and sign up if you’d like to see my newsletter too. You could win a replica of my favorite coffee mug in my first-ever giveaway. “Have a Cuppa with Alice.”

This plus some Guest Blogging is most of my marketing so far. A media savvy friend says YouTube is next. That makes me shiver in my summer sandals. But the third principle of my modulated plan is never to panic. Let’s just say I need to work on that one.

RR

 A YEAR OF SUMMER SHADOWS – Riverton Road Romantic Suspense Series Book 2 – officially launches THIS COMING MONDAY – JUNE 22nd! At http://www.amazon.com /dp/B00ZBOTH5O and lots of other places. This is my 13th novel and I thank heaven for my Modulated Marketing Plan. Feel free to make it your plan too – adapted to the comfort level and pace that’s right for you. Alice Orrwww.aliceorrbooks.com.

 

 

 

Your Place of Maximum Possibility – Orr What? Wednesday

Sky's the Limit imageMy grandmother used to say “Always put your best foot forward.” She could have been speaking to anyone who hopes to be published today. I’m speaking to that very audience and as Grandma’s good girl I say “Always approach publishing from your place of maximum possibility.”

“Where is that place?” you might ask. Your maximum possibility resides in three venues. Today I address the first and what I consider the foremost of those – your writing work. I’ll get to the other two later.

To be in your place of maximum possibility for finding a traditional publisher or a readership as an independent publisher – you must write the very best work you have in you. The very best novel. The very best memoir. The very best nonfiction book. The very best story or article. That YOU have in YOU.

Anything less than your very best won’t be good enough to get you where you want to go in this extremely competitive media environment. On the traditional side agents and editors have piles of pages and a plenitude of digital submissions to select from when it comes to what they will represent or acquire.

“Choose me. Choose me” every eager writer cries. Your voices and mine are among them.

On the independent side readers have a multitude of eBooks and even indie published print books to choose from. We talk a lot about discoverability in the indie community. Those conversations have lurking beneath them our own cries of “Choose me. Choose me” as well.

Whatever your publishing medium choice may be the central question is the same. How do I emerge as one of the chosen? You write something absolutely bang-on terrific. That’s how.

You do that by getting your writer self into study mode. Study authors who are doing it right already. Study books on writing craft that can help you hone your own. Grab most tightly onto the tomes with lots of hands-on exercises. Do those exercises with your current writing project in mind. Because you must take what you learn and practice – practice – practice.

This also means going back to school. Find a writing course taught by somebody who truly knows how to teach. Listen to the jungle drums of student comment to know who that good teacher is. Then don’t miss a single class or blow off a single assignment. Take criticism with gratitude and run with it straight to the best writing you have in you.

Polish your writing until it’s a brilliant gem that will shine like a beacon to light your way from here. Because as you hold this writing gem in your hand and heart – you’ve reached the first great milestone without which the rest of your author aspirations cannot happen. You and your very best work have entered your own Personal Place of Maximum Possibility. And Grandma is really proud of you as am I.

RR

A YEAR OF SUMMER SHADOWS – Riverton Road Romantic Suspense Series Book #2 – Mark & Hailey’s Story. Officially launches with summer on June 22nd but is already available at http://www.amazon.com/dp/B00ZBOTH5O. This is my 13th novel and I wrote it from my place of maximum possibility. Alice Orrwww.aliceorrbooks.com.